Impreza and Porto are both sold through the same marketplace and are therefore direct competitors. That is certainly the case since both themes can be used for the construction of very nicely looking webshops. Impreza vs Porto, which is the better theme? We start with Impreza which does not mean it would be better.
The Impreza Theme
The first thing I noticed when I came to their website and clicked on “Live Preview” is how well-organized and well-arranged they present the features of their theme itself. These are intelligent people, and it bodes well for the Impreza Theme itself. Impreza came on the market in 2013 and belongs to the older guard themes that have been continuously improved to date and belong to the best. Let’s start with this review.
They indicate that they have the highest rating on Themeforest with their theme. The rating is 4.89 out of 5 and is indeed very high. I don’t know if I’ve ever seen a higher rating there, I don’t think so. Apparently people who bought this theme are extremely satisfied, very important if you are looking for a good theme to value the opinion of others.
Impreza's Loading Speed
Live Visual Builder
The title says Live Visual Builder and it is, but this is a tuned version of the already good WP-Bakery page builder. One of the first page builders that is still among the best. Impreza itself provides a number of “Builders” which are listed below.
Impreza Theme Header Builder
There are themes that offer header styles, which is not the same as a header builder. Styles give you different options for header types that can be installed with 1 click. However, a true eheader builder gives you unlimited freedom in the placement of items in your header. Impreza is therefore among the best themes in the field for headers.
Impreza's Grid Builder
The Grid Builder, in the past many people bought plugins for this kind of thing, for example photo presentation on the site. It is no longer necessary to spend money on this, it is simply in the themes themselves these days.
Their Woocommerce Builder
The Woo Builder, is something that Divi brought to the market. Divi basically develops everything that is new and the rest then copies it. A Woocommerce Builder gives you unlimited freedom to set up your cart, check out, product pages, my account, thank you page and more. I assume everyone knows what Woocommerce is, the most famous plugin for building shops.
Impreza Theme Review: Starter Sites
I count a good 80 starter sites. These are also called demos. A demo can be installed with a few clicks so that a complete website is immediately created with all important pages. You can then adapt this yourself to your house style by replacing the logo, texts and photos.
With the Grid Builder you can simply create your portfolio layouts yourself. Below is an example. For example, spin the items with the “Flip Box” that Impreza provides.
Impreza Theme Review Conclusion
Impreza scores in my review among the best themes on Themeforest. I like working with Elementor but I’ve worked with WP-Bakery for at least 5 years and it’s just a good page builder. The extras that Impreza adds makes everything even better. Impreza’s rating does not come out of the blue, it is a complete theme with which everything is possible. Recommended.
Let’s continue this Porto vs Impreza comparison with the Porto Theme.
The Porto Theme
Porto ThemeThe WordPress version of the Porto theme was released in 2015. This is in response to the more than popular HTML5 theme of the same name, which has been around since 2013. It didn’t do them any harm because the WP version now ranks in the top 5 on the infamous Themeforest marketplace. In this Porto Review I quickly show you the most important features and gadgets of Porto.
Porto Theme: Ratings
The Porto Theme itself states that it has a 4.92 out of 5 rating, but as you can see below, it is even a little higher. This rating is good, but it must be said that Porto’s direct competitors (sold through the same marketplace) also score these kinds of figures. Those are all fantastic themes by the way. This rating has been built up over the period of 8 years, so they have constantly been doing well.
Porto Theme Review Demos
A total of 123 demo websites is a large number. It’s always nice to have a wide choice of different designs so that’s great. As you can see below, a large part of it is for web shops (42). There are demo dedicated to Gutenberg, Elementor and WP-Bakery page builder. That means you can immediately continue working on it or adjust things with those page builders.
Porto Theme Review: Woocommerce
Of course I can’t show 123 demos here, but you can see some of them in the image below. You can of course view the rest on their own site. The layout in the image below are all demos for shops, of which there are currently 42 in total. The designs are of high quality. This, in combination with the many features that Porto has for shops, makes it a breeze to build a beautiful professional webshop.
Porto Theme's Page Builders
I mentioned it before, Porto works with 3 different page builders and demos are also available for that. We are talking about the Elementor, the WP-Bakery and the Gutenberg editors.
Porto Theme's Elements
There are many more elements, but I don’t want to show them all here, below you can see a good selection from the range. The number of elements can easily be expanded even further with addon plugins that both Elementor and WP-Bakery have available from third parties in abundance.
Porto Theme Review: Speed
Of course, the Porto Theme can be loaded quickly in all browsers. Very important nowadays since without a fast website you will not be found well in Google, and visitors would leave your website early. Therefore make sure that you always have one of the best cache plugins installed.
Porto Theme Review: Library
Porto Studio is the name of the template library, filled with section, calls-to-actions and more. You can build pages at lightning speed by loading individual sections into your design. It is also possible to grab sections of the complete demo websites that you like.
Porto's Page HeaderBuilder
In the video below you can see how quickly you can work with the page header builder. It offers unlimited possibilities to style your header exactly as you had in mind. Of course, also use the section from the librarian that I just showed you. Click op de Play Button!
Porto Theme Review Conclusion
Cool that you read my Porto theme review to the end. As a web designer I have both the HTML and the WordPress version of Porto in my arsenal. The Porto theme is simply one of the best themes for building shops, although there are quite a lot of them these days. The theme has no real shortcomings and you can also build other types of websites with it, although I would certainly prefer Divi or Astra for that, which offer much more value for money with the unlimited site usage policy.
Porto vs Impreza Conclusion
I like Impreza better, it is just better overall. But, these themes want to see a separate expensive license for every website you want to build with them. This will quickly cost you a lot of money. You are better off with Astra or Divi that can be used on an unlimited sites and are also even better and more stable themes.