Jupiter and Impreza are both available through Themeforest and are therefore direct competitors. That is certainly the case since both themes can be used for the construction of very nicely looking webshops. Jupiter vs Impreza, which is the better theme? We start with Jupiter which does not mean it would be better.
The Jupiter Theme
The Jupiter Theme has been around since 2013, it is one of the old guard that is still very relevant. Most themes in the top on Themeforest came out between 2013 and 2015 and maintained a very strong rating all those years.
Jupiter's Rating
The Jupiter Theme currently has an average rating of 4.72 out of 5. I estimate that 95% of the themes on Themeforest have a lower rating than Jupiter. The total number of themes sold in the vicinity of 170k is also impressive.
Building Shops with Jupiter
One of the big improvements with the X2 upgrade is the potential for building webshops. Practically everything has been thought of and this makes Jupiter one of the top themes for creating Woocommerce shops in my opinion. The video below lasts exactly 5 minutes and shows you all the latest features at a glance.
Unique Shop Features
With Jupiter has several special features for shop such as Product Loop, Smart Product Lists, and Advanced Filtering. Jupiter X product catalogue uses advanced indexing technology. It filters and returns products in a fraction to seconds and is optimized for large inventories. Also, now you can filter product items by related, upsell, and cross-sell products based on the recent viewed, added, or purchased products.
More Great Shopping Features
Jupiter is packed with great features for your shop such as product image swap effects, side cart view, product quick view, variation swatches (gradient), custom archive page lay-outs, hover effects for product image, wishlist function, and custom templates.
Optimize your Check-Out
You can customize and create all the checkout pages using a 100% visual editor. Drag and drop, or select from one of the many pre-made checkout layouts. Define custom designs for different products. Mobile optimized.
Lightning Fast Check-Out
In the image below you can see what Jupiter has adjusted in the process of checking out so that everything goes very quickly. They have used another Shopping System as an example for this: Shoppify.
Listen, there are many more shopping features, but I’m not going to list them all here. You can admire the rest on their own site. Let’s take a closer look at some other important values for themes.
Jupiter Theme Review: Headers
With Jupiter’s header builder you can create as many different headers as you want, and they can be used on different parts of your website. Layout components can be displayed or hidden based on login status, user roles and other information across the site, or on specific pages like single pages, archives, or shop pages.
Jupiter's Page Builder
Jupiter uses the awesome Elementor page builder. Elementor + Jupiter extra elements give you a total of 270+ elements in the page builder. These are also known as widgets.
Sales Funnels
Sales funnel builder, convert sales with great sales funnels. Drag and drop mobile-optimized sales channels to offer upsell/downsell opportunities and convert visitors into customers.
Demo Websites/Shops
The Jupiter Theme has a very large number of full demo sites to offer, namely 450+. Of this number, 60+ are for webshops. We can only say in this review that this is practically matched by no other theme.
Blogs, Portfolio and Popups in Jupiter
I cover blogs, portfolios and popups together in a chapter here. All these features are, as they should be, very well taken care of in Jupiter. You have several builders available to style both your blog and portfolio exactly the way you want. The popups also work well. All top themes have taken care of these things well at the moment and we can say that Jupiter is one of them.
Jupiter Theme Review Conclusion
For me in this review it has become clear that Jupiter is undervalued at the moment due to the great upgrade X2. The theme can be used for any type of website, but it is just a real Woocommerce theme now. There are simply few themes that offer better conditions for building a shop. Highly recommended!
Let’s continue this Phlox vs Jupiter comparison with the Phlox Theme.
The Phlox Theme
As a matter of fact this website you are looking at right now, I built it with Phlox Premium and Elementor. I can tell you right away that this is a great theme, but we’re going through all the points of the theme so slowly. Phlox was launched back in 2013, a golden age for WP themes.
Phlox Themes' Rating
The Phlox Theme has a free version with a rating of 4.8 out of 5 as seen above. The premium theme has an average rating of 4.66 out of 5. With these figures, the Phlox theme is among the best rated themes on Themeforest.
Loading Speed
The Phlox theme has impressive loading times as can be seen below in the 4 completed tests. However, there are faster themes, such as Astra. Such fast loading times are always achieved with an elite cache plugin.
Phlox's Page Builder
Phlox is a so-called Elementor Theme, which means built to support Elementor. Building the website practically only happens with Elementor. What I needed Phlox for was a beautiful demo website from which I could start my site. The demos of Elementor Pro itself I found a bit disappointing.
160+ extra Widgets in Elementor
Purchasing Elementor Pro is made completely unnecessary by the many extra widgets offered by Phlox within the page builder, 160+ to be precise. An unprecedented number of extra widgets which offers practically unlimited possibilities.
A Second Page Builder
You also get the Bakery page builder as a tuned version with about 60 extra widgets in it by Phlox.
Building a Blog
We call the structure of this website a blog. If you click on “Blog” in the menu or on “Compare Themes” you will see the blog layout. There are dozens of settings what people do and don’t want to show in the items. My experience with the Phlox theme for blogs is very good, this site is like my baby everything works so well. So if you want to build a blog, Phlox is definitely a good choice.
Phlox offers a variety of layouts and options to help you become a professional blogger, or just to get started in the blogging world. You can do everything with blogging. Phlox uses best practices in typography design to ensure that content is easily readable on all devices. Phlox supports all types of blogging, including grid, masonry and timeline. It also covers layouts such as tile, land and classic.
Phlox Theme Review: Starter Sites
I just mentioned that I had selected Phlox on its beautiful demo websites, in total there are 190+. These come in different specializations such as blogs, shops, corporate and much more. The layouts are of extremely high quality. As far as I’m concerned, Phlox is even undervalued with its rating.
Reuse Sections
Being able to save and reuse sections at lightning speed is a great feature. It says “Exclusive” in the corner but there are many more themes that have this.
Phlox: Global Colors
The theme uses 3 basic colors that are used throughout the site. If you adjust it, it will automatically adjust across the entire site. Doesn’t seem like a real exclusive feature to me, but it’s certainly practical.
Headers and Footers
The Phlo theme offers a complete collection of options for both footers and headers. There will certainly be something to your liking for your website. You can make further adjustments to your chosen design with the Header & Footer Builder.
Phlox Theme Review Conclusion
I assume that you have received a very positive impression of Phlo by now, this is a great theme. I can’t copy all the information here, not 1 on 1. If your interest has been piqued, read on on their own website. As far as I’m concerned, Phlox is one of the better themes on Themeforest and highly recommended.
Phlox vs Jupiter Conclusion
I like Jupiter better, it is just a bit better overall. But there is a small problem, these themes want to see a separate expensive license for every website you want to build with it. This will quickly cost you a lot of money. You are better off with Astra or Divi that can be used on an unlimited sites and are also even better and more stable themes.